Plastic-Free Scrunchies - 2 pack - KOOSHOO

KOOSHOO has truly modernized the Scrunchie category. As well as being the first 100% Fairtrade, plastic-free and zero waste Scrunchies in the world, they also perform better than the scrunchies of yesteryear.

Made of a gentle and breathable, supersoft organic cotton on the outside, perfectly scrunched around the stretchy tree rubber and organic cotton inner Hair Tie that made KOOSHOO famous, these beauties ensure an all-day, all-comfort hold.

Just the right amount of scrunch (that's the scientific term) provides volume and flair, while the vast and vibrant color selection will add a sense of joy to any outfit. Accountable to people and the planet at every stage of their life cycle, they are a waste-free solution built for a generation that expects better. Good design, good purpose, good hair.

Features:

• World's first 100% Fairtrade plastic-free Scrunchies
• Biodegradable
• Handcrafted from premium organic cotton and natural tree rubber
• Wide range of shades to go with literally everything
• Designed to last in your hair, but not in a landfill
• Gentle on hair
• Unisex
• Fits most wrists
• Washable, reusable
• Eco-friendly
• Vegan
• Comfy

While they may bring back nostalgia from decades past, these 100% Fairtrade, plastic-free and biodegradable Scrunchies are truly a product of the twenty-twenties. Made with super soft organic cotton, the outer layer is gentle on your hair. And our famous plastic-free tree rubber and organic cotton Hair Ties act as the inner elastic, ensuring a comfortable fit that doesn't quit. Just the right amount of scrunch provides the look you're going for, while the vibrant and thoughtfully chosen colors will up your fashion quotient and make you SO stylish in a crowd of so-so options.

Eco-friendly & Sustainably made
Good for the planet. Good for the people.

Made from 100% biodegradable, sustainably sourced, certified organic cotton and natural tree rubber, our plastic-free KOOSHOO Scrunchies are made at a Fairtrade certified social good factory in southern India where profits are used to fund important health-focused causes. We are committed to using renewable, earth-friendly materials and transparency in our supply chain - so you can feel good knowing you're doing good! Making products that are kind to the earth and leave farmers, sewers and customers feeling KOOSHOO is the heart of what we do.

Quality Feel and Fit

Made from stretchy natural tree rubber (same as our Hair Ties) and the softest organic cotton, these Scrunchies are strong and long-lasting, even through the toughest workout. You might run out of steam, but these babies will not! Quality without sacrifice - that's what we're all about.

Style & Flair

To ensure ideal volume and lift in your hair, we chose the optimal amount of ruching (aka the "scrunch" in scrunchie). Whether your hair is thick, fine, kinky or flat, we promise these little beauties will help it look good. Offered in all sorts of colors - from fun to perfect hair match, and counting - we're all about the pretty ponies around here.

Performance & Function

Our organic cotton is washed in a way to provide a super soft feel, ensuring the scrunchie has just the right amount of grip-to-give ratio (yes, that's a thing!) We did a lot of number (s)crunching to determine the perfect Scrunchie circumference - to both fit comfortably on your wrist and wrap around your hair in a secure, no-slip fashion. It's both gentle AND strong - for a top notch top-knot!

KOOSHOO eco-friendly hair accessories are designed for quality, style and performance.

Material:

• Plant-based
• Made from 100% biodegradable materials
• Certified sustainably sourced organic cotton
• FSC Natural tree rubber certified by Fair Rubber Association

Made in a Fairtrade Certified facility in India.

All products are dyed using low impact dyes, a non toxic fabric dye that has been certified as eco-friendly by Oeko-Tex with their Standard 100 label. Oeko-Tex is an international trademark with stringent standards for product safety and sustainability, so you can be sure any dyes with the Standard 100 label are completely devoid of harmful substances.

Care:

Biodegradable materials are, by nature, capable of being broken down and returned to the soil - eventually. KOOSHOO products are created in a way that makes them durable, strong and high performance, but they're still plant-based materials, which means they will wear down (just as intended) - but proper care can extend their life. To maximise longevity, avoid storing them in direct sunlight, stretching them while wet, or letting oils and hair products linger on them.

Wash your KOOSHOO Scrunchies with like colours in cold water and lay flat to dry. Good as new.

look good. feel good. do good.

Plastic-free, zero waste, ethically made, stylish and they work. High on quality and comfort, while also being ethically made using renewable, plant-based materials.

Kooshoo eco-friendly hair accessories are designed for quality, style and performance.

Inspired by Norfolk Island. Proudly designed in Canada.
Ethically made in India.

About the Company

KOOSHOO was born from the philosophy that business is a powerful way to share our message. From the beginning, as 26-year-olds contemplating the future and how we could make the most positive impact in our lifetimes, we decided that creating a business would have furthest reach and produce greater results than any of us could as individuals. The dream was to create a purpose-led brand that would produce something with the intent to change how things are done moving forward - to embody a cultural shift in sustainable living.

How it started

We set out to make one small change that would have a big impact

A wrong turn in Borneo led us to a man who happened to own the first recycling plant in the area - an area so destroyed by the industry that existed only to produce goods for Western consumption. This was the first of many moments that lit our path. We learned more about conscious consumerism, zero waste and plastic-free movements. We did a deep dive into supply chains, organic natural materials, fair wages and ethical treatment. We set out on a path to create a sustainable product that fills a need and empowers our customers - without adding to the load that is weighing down our planet. We set out to make one small change that would have a big impact. And KOOSHOO was born.

We are accountable for the life cycle of our products from start to finish – from the earth and back to the earth. Our consumption as a species has an impact, both positive and negative.We want to be part of the change. We are here to embody a cultural shift in sustainable living - making better things in a better way.

This means sourcing natural materials that are renewable, organic, plant-based and plastic-free, and then following their journey through every stage – from harvesting to manufacturing to shipping and natural disposal. At each step along the way, we focus on ethical treatment, fair wages and sustainable practices that empower both the creator and the consumer, while being gentle on the earth.

Inspiration

We started KOOSHOO as one small change that could make a big difference. We want to live more than a better life, we want to truly do good. Part of this greater mission is to leave this beautiful planet and its beings in better shape than we found it. To be fully transparent and respectful of our impact on the environment, on communities and on individuals. Each day we work together to create a lifestyle that feels balanced, joyful, inspired, and grateful.

This is about so much more than hair accessories. We are creating better products in a better way, while bringing meaning and connection to the world. Products that will last – but not in a landfill. Hair. Care.

"When you choose KOOSHOO hair accessories you are choosing organic, biodegradable and responsibly created products that are stylish, last longer and don't damage your hair. It's quality, style and performance without the ethical compromise. That's a choice that feels good."

Meaning

Kooshoo means feeling good

Our current "home base" (headquarters) is Norfolk Island in the South Pacific, where Rachel grew up, and where her family has been for seven generations. Remote and very tiny at only 3x5 miles, the subtropical climate is made for self-reliance and the interdependence with nature - and depends on its population living a sustainable life. Norfolk Islanders feel a deep sense of pride and a responsibility to take care of their home. They speak a unique and special blend of 18th Century English and Tahitian. In the beautiful language of Norfuk, "KOOSHOO" means "feeling good".

Our vision

We are part of a greater movement

We believe that responsible companies operate in a way that is accountable to both people and planet. When consumers support these businesses, they help create a movement that spurs other brands to adopt the same commitment to accountability along the supply chain. At KOOSHOO, conscious manufacturing and fair trade labour go hand-in-hand. It's not enough for companies to use clean ingredients but then opt for the cheapest labour available. Consumers can push back with their voices and choices - and only support brands whose ethics line up with theirs. Voting with your dollars for the future you wish to see will resonate and will create change on a greater scale.